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On March 30, Chengdu Municipal People's Government in Sichuan Province convened the work meeting on IP strategy to summarize the situation of promoting brand strategy work last year, deploy this year's work and appraise top ten brand enterprises of most growing potential and top ten brands most favored. Hongqi Chain、Pixian County Bean Paste and Jule Enterprise made their mark.
It is reported that, Chengdu added 68 pieces of Well-known Trademarks last year and reached a total of 278 pieces, increased by 33% compared with the previous year.
Chengdu will also support the brands of key industries, strive to cultivate 2 to 6 GI trademarks and 1 to 3 collectivity trademarks this year; put emphasis on supporting key enterprises, create "brand aircraft carrier", cultivate 6 to 10 pieces of China Well-known Trademarks and make sure the Provincial and Municipal Well-known Trademarks to be increased by 10%.
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